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All About B-Corp: Using Business For Good
August 19, 2021 @ 1:00 pm - 2:00 pm
August 19, 2021 | 1 PM CDT
Free for GBN Members | $10 Non-Members
Certified B Corporations are a new kind of business that balances purpose and profit. Kansas City is now home to four Certified B-Corporations. Join us for a virtual panel event to hear directly from two of them – Barkley and Travois – on how being a B-Corp is beneficial for business. We’ll also be joined by Stephanie Ryan, Community Development Leader from B-Lab, the organization behind the rigorous assurance process, who will share with us what’s involved in becoming certified.
B Corps inspire all brands not only to be the best in the world, but to be the best for the world. “B” stands for benefit, and certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability. It’s like other certifications — think LEED, Fair Trade, USDA Organic — but across the whole brand, from business strategies to marketing ideas.
– Pip Cross, Sustainability Lead, Barkley (Facilitator)
– Stephanie Ryan, Community Development B Lab
– Ashley Bland, Chief Operating Officer, Travois